For institutions
The same measurement, for your question
Governments, companies, foundations and public figures commission IRISP to measure how a perception stands — among a public, a workforce, a membership, a constituency — against the evidence. The instrument, the field protocol and the review are the institute’s own; the question and the result are yours.
Who commissions
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Governments and public bodies
Ministries, municipalities, regulators and international organisations: how a policy, an institution or a risk is perceived, by whom, and how far that perception stands from the record.
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Companies
How a sector, a firm or a decision is perceived by customers, employees or the public — and where perceived and actual majorities diverge inside an organisation.
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Foundations, NGOs and universities
Evidence for programmes and advocacy that must survive scrutiny: baseline and follow-up measurement, designed to be comparable and published if you choose.
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Public figures and their offices
How you are perceived, measured against how you believe you are perceived. A measurement, not a message: the institute does not advise on persuasion.
What you commission
Four forms. They are options, not a sequence.
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A commissioned study
One question, defined in measurable terms. The instrument is built on the institute’s measurement framework; fieldwork runs under the published ethics protocol; you receive a report with its method note attached.
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A tracker
The same indicators, measured at fixed intervals, so that movement is a finding rather than an impression.
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Advisory and briefing
A closed-door reading of results — what the numbers can support and what they cannot — for boards, cabinets and leadership teams.
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Method transfer
Training your own team to run the instrument, with the institute reviewing design and analysis.
How an engagement runs
The institute’s three stages, unchanged. Each is governed by a document that is already published.
- 01
Design
The question and the instrument are fixed in writing before any fieldwork. You sign off the instrument; the scientific board reviews it to the same standard as the institute’s own studies.
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Field
Fieldwork follows the published protocol — informed consent, anonymisation at collection, KVKK and GDPR. Individual records never leave the institute. Not to the public, and not to you.
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Delivery
Report, method note and aggregate dataset, delivered together. Confidential by default.
What stays yours, what is published
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Your findings
Belong to you. They are not published unless you ask.
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The method
Is the institute’s, and is already public. A commissioned result can always be checked against a published standard — that is what makes it worth commissioning.
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The institute’s programme
Remains open access and is not funded by any party with a stake in its outcome.
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The register
Once a year the institute publishes the number and type of commissions it has completed, in aggregate. Client names appear only with consent.
What the institute declines
No persuasion work. The institute measures perceptions; it does not design campaigns, messages or targeting to change them. No election forecasting. No study whose question is written to produce a predetermined answer — the scientific board reviews commissioned instruments to the same standard as the institute’s own, and a commission that fails review is returned.
What a commission finds
A municipality assumes its residents rank public safety as their first concern. Measurement puts the cost of living first and safety fourth; the gap between the assumed and the measured ranking is widest among residents under 35 and narrowest among those who attend council meetings. The finding is not the ranking. It is the distance between what the institution believed about its public and what the public reported.
Starting
Write with the question, not a brief: one paragraph on what you need to know and who the population is. The institute replies with a scoping note — whether the question is measurable, how, at what sample, in what time and at what cost.